Alexander's CV Case Study

The challenge

Alexander has had a lengthy career in construction. He had not needed to apply online to jobs very much, and found applying online didn't get him as many interviews as applying with a paper CV used to.

How Vincent, a TopCV writer, helped Alexander

There are a lot of ways the job application process has changed since Alexander started working. For example, his specific skills were worded in long phrases and sentences and not into keyword couples like "Hazard Prevention" or "Accident Investigation" that are smoother to read and better to feed sorting computers these days. And, it seems counterintuitive, but recommendations and people's names are now usually reserved for the interview stage of the application and can actually hamper a CV's effectiveness. I went through all the new trends with him and tidied up his problems.

Secondly, his CV was way too long and not easy on the eyes at all (apologies, Alexander!). His old CV required a lot of reading to learn what Alexander was all about, and failed the 6-second test -- that's the time you get to impress that HR rep. I worked from the top down on the layout and content, starting with a crystal clear header and everything you need to know about Alexander in the first half of the first page. Nicely formatted and impressive career bullet points filled out the rest. The result was a clear narrative that was both interesting to read and also very complimentary of Alexander's skillset.

In his own words

I think the CV writer did a fantastic job of converting a story outlining my career into a concise and effective marketing tool. Well done!

Package details

Alexander bought the Career Evolution package. This package includes a CV, cover letter, and two revisions:

• Professionally-written - By experts that know your industry.
• Formatted for success - Formatting that will get an Employer's attention.
• Keyword optimised - Your CV will be optimised to pass through Applicant Tracking Systems.
• Cover letter - Employers are 40% more likely to read a CV with a cover letter.
• 60-day interview guarantee.